Posts In: Brand management

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Most important ingredient in building a successful brand

With ambitious growth target, startups and businesses in India want to build a great, charismatic…

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org structure 2

Scaling Org. structure during growth: Impact of brand

This is probably one of my more daring suggestions for Indian mindset who love hierarchies…

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Hiring the best in brand & marketing in India: Failure by HR?

  With my own personal experience and feedback from friends in my network, I have…

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amazon versus indian ecommerce - Re:imagine

Amazon v/s [Flipkart + Myntra + Big Basket/ Grofers] – Re:imagine

  The brand building exercise of Amazon in the last 18 months has been quite…